We Help brands Creating Unforgettable Experiences Through Art
Connect and Engage your Audience at a Deeper Level
We all know that in the current fragmented media world where not only human attention span is shortening, but also where the public is exposed to an ever-increasing volume of brand messages, capturing the attention and driving the intention of your clients and prospects is becoming a real challenge.
Enter the power of Art.
The Art & Creative ecosystem provides brands and marketing teams with all the ingredients they need: when engaging with an artist, brands have the opportunity to enter its unique world and aesthetic, creating a powerful partnership that helps highlighting products and services in an original, emotions-driven way while connecting them to emerging trends.
French swimwear brand Vilebrequin has tapped L.A.-based artist Alex Israel to collaborate on a limited-edition of swim shorts. Israel is a leading figure of the contemporary Los Angeles art scene.
Several studies have shown how products accompanied by art are perceived as better and more luxurious. Surrounding the environment of the product with art, art as part of the advertisement campaign or integrating art in the product, attained in all cases a significant increase of consumer valuation and perception of luxury.
“Luxury associated with visual art spill over from the artworks onto products with which it is associated”
Henrik Hagtvedt and Vanessa M. Patrick
The initial Murakami Multicolore collection launched in 2003 featuring a reinterpretation of Louis Vuitton’s classic monogram – and instantly became a hit, infiltrating the pop culture world.
Unforgettable Experiences Through Art
We design and execute value-driven and image-conscious engagement experiences through art. We craft end-to-end experiential marketing campaigns, creative and influencers campaigns, online content, event launches and promotions that connect consumers to your brand on a deeper level by aligning with creative trends and respected members of the creative community, creating awareness and emotional connections and prompting prospects and clients to associate your brand with a compelling way of life.
We provide services for:
- Art-integrated Events
- Experiential Marketing Campaigns
- Brand Activation and Content Creation
- Artist collaborations
- Art and cultural programs
TIFF 2018 x Aurora pop up activation at an abandoned bank hall in downtown Toronto with Aurora Borealis themed lighting and projection mapping by digital artist Sabrina Ratte
End-to-End Event and Creative Management Services
From fine art or sculpture, art murals & graffiti art to digital & interactive art, we provide access to a wide range of both local and international multidisciplinary artists. Our team of art curators, event & creative experts will align to business goals and budget and work side by side with clients and partners from creative conception to execution, simplifying the delivery and turn-around time.
Contact us to learn more about how we can take your next campaign or event to the next level.
